1. Devsisters’ $300M Convertible Bond Issuance: What’s Happening?
Devsisters plans to strengthen its financial structure and invest in new businesses by issuing $300 million worth of convertible bonds. These funds are intended for developing new games based on the Cookie Run IP, expanding into the global market, and establishing new business models.
2. Why Issue Convertible Bonds?
The company currently needs to secure cash flow due to share repurchases. Issuing convertible bonds is a way to raise necessary capital while minimizing shareholder backlash compared to issuing stocks. This is interpreted as a strategic choice to secure long-term growth momentum.
3. What Will Be the Impact?
- Positive Effects: Increased potential for securing growth engines, such as developing new Cookie Run IP-based games and expanding into the global market.
- Potential Risks: The current stock price is significantly lower than the conversion price of ₩61,800, posing a risk of diluting existing shareholder value upon future conversion to stocks. Concerns about increased financial burden if the funds are not utilized effectively.
- Macroeconomic Impact: Devsisters, with a high proportion of overseas sales, is sensitive to exchange rate fluctuations. Careful attention should be paid to exchange rate and interest rate volatility.
4. What Should Investors Do?
- Closely monitor Devsisters’ investor relations activities and fund utilization plans.
- Continuously check new game release schedules, game operation performance, and changes in the value of the Cookie Run IP.
- Consider the gap between stock price trends and the conversion price, and monitor market reactions to the possibility of conversion rights exercise.