1. KleanNara’s Q2 Results: What Happened?

KleanNara reported sales of KRW 123.5 billion, an operating loss of KRW 6.1 billion, and a net loss of KRW 11.3 billion in Q2 2025. While the decline in sales slowed compared to the previous quarter, the operating loss widened.

2. Analyzing the Decline: Why the Poor Performance?

  • PS (Paper Solution) Division Struggles: A sluggish industrial paper market, intensified competition, and falling raw material prices combined with a larger decline in sales resulted in worsening profitability.
  • HL (Home & Life) Division Stagnation: Despite efforts to strengthen the premium product lineup and launch new products, sales in the household goods segment declined.
  • High Debt Ratio and Increased Financial Costs: The high debt ratio combined with a rising interest rate environment led to increased interest expenses, further impacting profitability.

3. KleanNara’s Future: Outlook and Investment Strategies

While the short-term outlook for KleanNara’s stock may be negative, long-term investors should pay attention to the growth potential of the HL division and the PS division’s efforts to improve profitability.

  • HL Division: The premium brand strategy and global market expansion could drive future growth.
  • PS Division: Improving profitability through the development of high-value-added products and cost reduction efforts will be crucial.
  • Financial Restructuring: Securing financial soundness by reducing debt and strengthening capital is urgent.

4. Action Plan for Investors

  • Caution Regarding Short-Term Volatility: Be aware of potential increased stock price volatility following the earnings announcement.
  • Monitor Earnings Improvement Momentum: Closely observe whether earnings improve from Q3 onwards.
  • Track Financial Restructuring Efforts: Continuously monitor efforts to reduce the debt ratio and alleviate interest expense burdens.
  • Invest Cautiously: Instead of aggressive investment, observe and make investment decisions after confirming improvements in fundamentals.