1. Picogram’s H1 2025 Performance: What Happened?
Picogram reported revenue of ₩9.9 billion (preliminary), operating profit of ₩500 million (preliminary), and net income of ₩1.8 billion (preliminary) for H1 2025. Revenue decreased by 69% year-over-year, but the company achieved a turnaround to profitability.
2. Analyzing the Results: Why Did This Happen?
The revenue decline is attributed to increased competition in the water purifier market and the overall economic slowdown. The return to profitability is likely due to cost optimization efforts and positive contributions from new ventures (cosmetics brand ‘CelliStem’ and food waste disposers).
3. Picogram’s Future: What’s the Outlook?
Picogram is focusing on expanding its B2C market presence and strengthening its technological competitiveness through R&D investments. However, challenges remain, including intense competition in the water purifier market and raw material price volatility. While investors should monitor the revenue decline in the short term, the long-term growth potential of new businesses should be considered.
4. Investor Action Plan: What Should You Do?
Currently, a neutral stance is recommended, with close monitoring of the upcoming Q3 2025 earnings and the performance of new businesses. Picogram’s B2C channel expansion strategy and cost reduction efforts are also key factors to watch. Investors should be mindful of short-term stock price volatility and develop a long-term investment strategy.